Advertising content and workplace culture are interconnected.
To create change in advertising, we first have to look at the workplace culture that creates them.
To create change in advertising, we first have to look at the workplace culture that creates them.
Too often in advertising women are stereotyped, sexualised, defined in relation to men or invisible. These portrayals contribute to gender inequality and violence against women.
But advertising has the power to change these stories, creating a world that supports gender equality and ends violence against women.
This training is the only gender equality training specifically developed with and for the advertising industry.
Whether you work as an advertising executive, creative, strategist, account manager, brand manager, casting director, copywriter, media buyer or anyone whose role includes commissioning, developing or approving advertising content, you can register today for your team to take this online interactive workshop and make a difference together.
This Course will provide participants with an understanding of:
As a workplace, you can take the pledge to commit you and your team to make the industry a better place. Sign up to receive monthly articles and updates in your inbox and discuss as a team how you can make the pledge a reality in your everyday work.
Explore our shEqual Survey that illuminates the change people working in the advertising industry are demanding then check out our resources on identifying stereotypes and creating more gender-equal ads.
