We see as many as 5000 ads every day. Sometimes even 500 before breakfast.
Ads make their way into our private lives as much as our public spaces.
While not all ads scream inequality, sexism can be sneaky. It weaves itself into storylines in subtle ways.
But these subtleties hold great significance when we’re exposed to them each and every day, over and over again.
They start to inform the way we see ourselves and each other. At best, the ideas we’re left with are limiting. At worst, they’re outright dangerous.
Sexist advertising is a form of gender inequality. And gender inequality is linked to violence against women.